Nuevo café helado
Ignorance continues to run rampant and this time it's sprinting through New Jersey. Mayor Steve Lonegan is calling for a boycott of McDonald's if they do not remove their Spanish language billboard that advertises a new coffee drink that is available.
Resentment amongst whom? White good ol' boys who don't like no far-a-nars speakin' the Es-pan-yol-ay? I'm sure that the residents that the billboard was intended for are grateful. Considering the coffee drink is available now, unless McDonald's Hispanic customers (who don't already speak English) learn to speak the English language in the next 24 hours, what is so "offensive" and "divisive" about advertising what the franchise offers currently to their Spanish speaking patrons? It appears to me that Mayor Lonegan (a.k.a. Mr. Couth and Culture) has never been to the big city, where billboards advertise in various languages to appeal to the rich mix of the cities inhabitants. The U.S. government's agencies themselves offer literature and dialing options in various languages to cater to those who either don't speak or aren't proficient in the English language. Does the mayor propose a boycott in those respects as well? Well go-oo-lly and shazam!
Spanish McDonald's ad prompts talk of a boycott
Bogota Mayor Steve Lonegan said the advertisement is "offensive" and "divisive" because it sends a message that Hispanic immigrants do not need to learn English.
"The true things that bind us together as neighbors and community is our belief in the American flag and our common language," Lonegan said. "And when McDonald's sends a different message, that we're going to be different now, that causes resentment."
Resentment amongst whom? White good ol' boys who don't like no far-a-nars speakin' the Es-pan-yol-ay? I'm sure that the residents that the billboard was intended for are grateful. Considering the coffee drink is available now, unless McDonald's Hispanic customers (who don't already speak English) learn to speak the English language in the next 24 hours, what is so "offensive" and "divisive" about advertising what the franchise offers currently to their Spanish speaking patrons? It appears to me that Mayor Lonegan (a.k.a. Mr. Couth and Culture) has never been to the big city, where billboards advertise in various languages to appeal to the rich mix of the cities inhabitants. The U.S. government's agencies themselves offer literature and dialing options in various languages to cater to those who either don't speak or aren't proficient in the English language. Does the mayor propose a boycott in those respects as well? Well go-oo-lly and shazam!
Spanish McDonald's ad prompts talk of a boycott
posted by Tootsie Farklepants at 8:07 AM
3 Comments:
Hey, I feel ya ... but go easy on the dialect >wink<.
Learning a new language is tough, especially for adults. It can be expensive too, even the cost of books to learn on your own. If you're making minimum wage and trying to support a family, books are a luxury.
There are ways to foster it and as a country we do. I also don't think that it is wrong for businesses to get their products recognized by ALL of their customers. There are plenty of signs in Mexico that are written in English...and many other countries too.
This must be the new Republican mantra. Notice the distinct similarity between Lonegan's comment on the 8th of July...
"The true things that bind us together as neighbors and community is our belief in the American flag and our common language," Lonegan said
And Karl Rove's on July 11th...
**Rove, who shared his own family story of Norwegian immigrants, also told the crowd that assimilating by learning English was critical to both national unity and boosting the pay and career potential of immigrants. "English binds us together as Americans and enables us to share our common life," he said.**
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